Friday, October 17, 2008

Guaranteed genuine authentic

What is it about QVC?  If I channel surf and QVC is pitching jewelry, I will stop.  And watch.  For up to 20 minutes, in a hypnotic state.

I don't buy.  I don't want to buy.  I just want to watch.  The hostesses with their beautiful manicures, the shiny baubles, all those Diamonels, Diamoniques, Diamonesques....lovely.  

I'm reminded of a gent friend who feels similarly about online porn.  He doesn't want to buy, just wants to watch.  In the same sort of hypnotic state.

I don't know enough about brain waves or neural pathways to understand exactly what is happening when I see Joan Rivers or the spokesman for Kenneth Jay Lane -- but it's something akin to balmy.

You get a sense of life going on.  My friend may feel "well, someone's having sex somewhere"and it's soothing, all's right in the world, people are having sex and I'm watching it, so for now, that's what's going on.  (That what he's seeing is really one step removed from people actually having sex (or, more clearly, having a genuine intimate connection) is another matter -- or not, maybe online sex is the same thing as a QVC knock-off of a Cartier necklace.  An engaging representation of the real thing.)  

Anyway, when I watch QVC, jewelry becomes the center of the world.  There's nothing else, just the genuine, authentic, Asian inspired replication of whatever Marie Antoinette wore to the guillotine.

And in a way, that's what I mean.  The focus, for that 20 minutes, is on only what Marie wore, not where she was headed. (slight pun there)  And so it is for me:  When the entire frame is the Jacqueline Kennedy Reproduction 5th Avenue Status necklace (oval textured links with textured graduated beads highlight this stunning goldtone necklace...), how bad can things actually be?

Wouldn't it be great if everything came in our choice of colors in three easy payments?  When you feel, as I often do, that the paying never stops, 20 minutes of accessible glitz is really really helpful.  


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